Phạm Cao Vinh

Chairman of Goldsun Group — built an empire from Samsung packaging to 16 F&B brands and 200+ restaurants

Notable Quotes

“Becoming a Tier-1 Samsung partner is not easy. At one point, the Chairman personally stood at the production line for 15 straight days, working through the night.”
Source: CafeF

“Innovation is the path to survival.”
Source: Wonderful.vn

Advice

Cross-industry experience creates advantages

Supply chain management expertise from Samsung packaging translates directly to efficient restaurant chain operations — systems thinking works across industries.

International franchises + homegrown brands

Bring proven international brands to learn processes, while building original brands in parallel. Running both strategies reduces risk.

Digital transformation is mandatory

Large-scale F&B cannot be managed manually. Early ERP and digital transformation investment enables control of 200+ locations.

Key Highlights

✓Samsung Tier-1 vendor for 10+ years, supplying ~20% of phone packaging
✓16 F&B brands, 200+ restaurants — Vietnam's 2nd largest chain
✓First to bring Seoul Garden and Thai Express to Vietnam
✓King BBQ (2011) — pioneered Korean BBQ dining in Vietnam

Biography

Phạm Cao Vinh (b. 1968) started in 1994 with a liquefied gas company. In 1996, pivoted to printing and packaging — building Goldsun Printing & Packaging into a Tier-1 Samsung vendor (supplying ~20% of Samsung phone packaging), plus Canon, Brother, and Coca-Cola. In 2008, entered F&B with Redsun ITI. Brought 4 international franchise brands to Vietnam first (Seoul Garden, Thai Express, Xinwang HK Cafe, Capricciosa) while developing homegrown brands: King BBQ (2011), Khao Lao, Hotpot Story, Sushi Kei. Restructured as Goldsun Food in 2019. Goldsun Food now operates 16 brands, 200+ restaurants, 6,000+ employees, serving 2.4 million customers annually — Vietnam's second-largest restaurant chain after Golden Gate.